de Ernesto Catena Vineyards
Rediseño de packaging. Diseño inspirado en el espíritu de la maravillosa cultura Inca, tanto en el uso tipográfico como el dibujo utilizado, que es una vista aérea de una construcción piramidal de una ciudad Inca. Un diseño simple, lineal y a la vez muy elegante, que transmite y te transporta a la época, el arte y la cultura del pueblo Inca.
Sometimes, new, marvelous places produce strong sensations in our mind and body. Such was my good fortune when I first encountered the Tahuantinsuyu, the realm of the Inca culture. The Incas would often bury offerings to the land so that it would remain healthy and fertile.
Following this ancient tradition, every year we bury in our Vistaflores vineyard a few bottles of our best wines, hoping that while sleeping their endless “Siesta”, they will protect our vines, people, and harvest.